These two Blizzard commercials are all over the blogosphere and, no doubt, US TV channels as well. Theyâ€™re your basic celebrity endorsement.
SFX: OMG OMG here comes the n00bs endless September all over again.
No, I donâ€™t think so. Are these commercials to bring new people to World of Warcraft, or to get existing players to hang around? My moneyâ€™s on the latter. Me and my Tauren are chuffed as heck that William Shatner plays a bull shammy, or at least claims he does in an amusing 30-second film, and we are pretty sure that he could not only kick Mr Tâ€™s arse but snog his tiger as well. And get XP for it.